@misc{drastil_geldthemen_2019, title = {Geldthemen in der {Schule}: {Talk} mit {Tatjana} {Aubram}}, url = {https://open.spotify.com/episode/05DLlD4Cfq41B9Bqcci6Gn}, abstract = {Im Gespräch mit Tatjana Aubram aus dem Team "Lehre und Forschung Wirtschafts- und Finanzkommunikation (MA) Department Medien und Wirtschaft“ an der FH St. Pölten geht es darum, wie man Finanzwissen in die Schulen bringen kann. Bzw. auch darum, ab welchem Lebensalter man sich mit Finanzbildung auseinandersetzen sollte und was diese alles umfasst.}, urldate = {2019-10-30}, author = {Drastil, Christian and Aubram, Tatjana}, month = oct, year = {2019}, keywords = {BlogFincom, Department Digital Business and Innovation, Institut für Medienwirtschaft, Institute for Innovation Systems, SP MW Communication \& Consumer Experience}, } @article{aubram_tatjana_2019, title = {Tatjana hat ein {Angebot} für {Schulen} in Österreich}, volume = {1}, number = {\#34}, journal = {Börse Social Magazine}, author = {Aubram, Tatjana}, month = oct, year = {2019}, keywords = {BlogFincom, Department Digital Business and Innovation, Institut für Medienwirtschaft, Institute for Innovation Systems, SP MW Communication \& Consumer Experience, ⛔ No DOI found}, pages = {28}, } @article{aubram_besser_2019, title = {Besser wendig als auswendig}, volume = {1}, number = {\#34}, journal = {Börse Social Magazine}, author = {Aubram, Tatjana}, month = oct, year = {2019}, keywords = {BlogFincom, Department Digital Business and Innovation, Institut für Medienwirtschaft, Institute for Innovation Systems, SP MW Communication \& Consumer Experience, ⛔ No DOI found}, pages = {24--25}, } @article{aubram_financial_2017, title = {Financial {Literacy} and {Pension} {Planning} - {A} {Comparative} {Study} for {Austria} and {Switzerland}}, url = {https://ssrn.com/abstract=2892726}, doi = {10/gnt2vg}, language = {en}, journal = {SSRN Electronic Journal}, author = {Aubram, Tatjana and Kovarova-Simecek, Monika and Wanzenried, Gabrielle}, year = {2017}, keywords = {BlogFincom, Department Digital Business and Innovation, Department Wirtschaft, FINANCIAL literacy, FINANCIAL planning, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Schriftpublikation, financial behavior}, } @inproceedings{kovarova-simecek_xbrl_2018, address = {Luzern}, title = {{XBRL} im digitalen {Reporting} ‐ {Entwicklungsstand} in {Europa} und in Österreich}, isbn = {978-3-906877-39-6}, url = {https://www.hslu.ch/de-ch/wirtschaft/forschung/konferenzen/carf-luzern/carf-konferenzbeitraege/}, language = {Deutsch}, booktitle = {Controlling.{Accounting}.{Risiko}.{Finanzen}. {Schriften} aus dem {Institut} für {Finanzdienstleistungen} {Zug} {IFZ}}, publisher = {Verlag IFZ - Hochschule Luzern}, author = {Kovarova-Simecek, Monika and Pellegrini, Tassilo and Aubram, Tatjana}, editor = {Nadig, Linard and Egle, Ulrich}, year = {2018}, keywords = {BlogFincom, Department Digital Business and Innovation, Department Wirtschaft, Forschungsgruppe Media Business, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Schriftpublikation, best}, pages = {160--176}, } @techreport{aubram_financial_2016, address = {Rochester, NY}, type = {{SSRN} {Scholarly} {Paper}}, title = {Financial {Literacy}, {Pension} {Planning}, and {Investment} {Behavior} - {A} {Comparative} {Study} between {Austria} and {Switzerland}}, url = {http://papers.ssrn.com/abstract=2834869}, abstract = {This paper analyzes the impacts of financial literacy on the investment and pension planning behavior in Austria and Switzerland. Based on survey data of 449 individuals from Austria and Switzerland, we first analyze which socio-demographic and country-specific factors determine financial literacy. In a second step, we explain the investment and pension planning behavior by the level of financial literacy as well as other relevant person- and country-specific characteristics. In particular, we investigate differences between the Austrian and the Swiss with respect to financial literacy and the respective pension system and derive potential impacts on the pension planning and investment behavior of the population. Our results show a higher level of financial literacy in Switzerland compared to Austria, and the difference is even larger for the factual compared to the self-assessed financial literacy. Also women are less financially literate than men. A higher financial literacy has a clear positive impact on the level of pension planning, whereas the effect of the self-assessed financial literacy is stronger than the impact of the factual one. Swiss people seem to care more about pension planning compared to Austrians, and the same holds for elder people compared to the younger persons in our sample. Overall, our results provide some potentially interesting insights on the impacts of institutional differences on pension planning, investment and information behavior.}, number = {ID 2834869}, urldate = {2016-09-15}, institution = {Social Science Research Network}, author = {Aubram, Tatjana and Kovarova-Simecek, Monika and Wanzenried, Gabrielle}, month = sep, year = {2016}, keywords = {BlogFincom, Department Digital Business and Innovation, Department Wirtschaft, FINANCIAL literacy, Institut für Medienwirtschaft, Institute for Innovation Systems, Investment Behavior, Pension planning, Publikationstyp Schriftpublikation, best, peer-reviewed}, } @inproceedings{aubram_financial_2016-1, address = {Luzern}, title = {Financial {Literacy} im {Ländervergleich} - empirische {Befunde} zu {Finanzwissen} und {Finanzverhalten} in Österreich und in der {Schweiz}}, volume = {35}, isbn = {978-3-906488-60-8}, url = {https://www.hslu.ch/de-ch/wirtschaft/forschung/konferenzen/carf-luzern/carf-konferenzbeitraege/}, language = {Deutsch}, booktitle = {Controlling.{Accounting}.{Risiko}.{Finanzen}. {Schriften} aus dem {Institut} für {Finanzdienstleistungen} {Zug} {IFZ}}, publisher = {Verlag IFZ - Hochschule Luzern}, author = {Aubram, Tatjana and Kovarova-Simecek, Monika and Wanzenried, Gabrielle}, editor = {Nadig, Linard and Egle, Ulrich}, year = {2016}, keywords = {BlogFincom, Department Digital Business and Innovation, Department Wirtschaft, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Schriftpublikation, best, institute for inn, peer-reviewed}, pages = {367--420}, } @inproceedings{pellegrini_urheberrechtswissen_2017, address = {Wien}, title = {Urheberrechtswissen und -praxis in {Social} {Networks}}, volume = {326}, isbn = {978-3-903035-15-7}, language = {de}, booktitle = {Trends und {Communities} der {Rechtsinformatik} - {Tagungsband} der 20. {Internationalen} {Rechtsinformatik} {Symposium}}, publisher = {OCG Verlag}, author = {Pellegrini, Tassilo and Kovarova-Simecek, Monika and Bauer, Verana and Aubram, Tatjana}, year = {2017}, keywords = {BlogFincom, Department Digital Business and Innovation, Department Wirtschaft, Forschungsgruppe Media Business, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Schriftpublikation, Wiss. Beitrag, best, best-lbkovarova, best-tpellegrini, peer-reviewed}, pages = {639--646}, } @article{kovarova-simecek_financial_2018, title = {Financial {Literacy}, {Information} {Behavior}, and {Interest} in {Financial} {News} in {Austria}}, url = {https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3156961}, doi = {10/gh372h}, language = {en}, journal = {SSRN Electronic Journal}, author = {Kovarova-Simecek, Monika and Aubram, Tatjana}, year = {2018}, keywords = {BlogFincom, Department Digital Business and Innovation, Department Wirtschaft, Forschungsgruppe Media Business, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Schriftpublikation, best}, pages = {39}, } @misc{aubram_forschung_2020, address = {HLW Hartberg}, type = {Eingeladener {Vortrag} als {Young} {Science}-{Botschafterin}}, title = {Forschung in der {Wirtschafts}- und {Finanzkommunikation}}, url = {https://www.hlw-hartberg.at/aktuelles/young-science-botschafterin-tatjana-aubram/}, author = {Aubram, Tatjana}, month = jan, year = {2020}, keywords = {BlogFincom, Department Digital Business and Innovation, Forschungsgruppe Media Business, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Institute for Innovation Systems, SP MW Communication \& Consumer Experience, best-taubram}, } @incollection{kovarova-simecek_controlling_2019, address = {Wiesbaden}, title = {Controlling in {Medienunternehmen}}, volume = {Springer Reference Sozialwissenschaften}, isbn = {978-3-658-09632-8}, url = {https://doi.org/10.1007/978-3-658-09632-8_20-1}, abstract = {Als Controlling wird ein System der Steuerungsunterstützung verstanden, das insbesondere in kompetitiven und risikobehafteten Geschäftsfeldern einen wesentlichen Teil der Unternehmenssteuerung darstellt. Unter dem Begriff Mediencontrolling werden entsprechende unternehmensinterne Steuerungsservices diskutiert, die die Spezifika von Medienprodukten und -geschäftsmodellen berücksichtigen und durch Adaptionen auf konzeptioneller und instrumenteller Ebene das Management von Medienunternehmen unterstützen sollen. Aufgrund des zunehmenden Wettbewerbs, des Innovationsdrucks und der Diversifikation in der Medienbranche gewann Controlling auch hier stark an Bedeutung. Gleichzeitig stellen die externen Rahmenbedingungen gekoppelt mit den Spezifika der Medienproduktion für das Controlling nach wie vor eine Herausforderung dar. Ausgehend von einer Darstellung des Status Quo des Mediencontrollings, das insbesondere Rundfunkunternehmen fokussiert, skizziert der Beitrag die für ein effektives Mediencontrolling erforderlichen Prämissen und Rahmenbedingungen. In Folge versucht er, Mediencontrolling als ein Konzept des Kommunikationscontrollings zu positionieren und damit eine neue Perspektive in die Diskussion einzubringen. Damit wird sowohl die betriebswirtschaftliche als auch die kommunikationswissenschaftliche Sicht auf Medienunternehmen bedient, die Medienunternehmen einerseits als ökonomischen Gesetzmäßigkeiten folgende Wirtschaftseinheiten fasst, andererseits aber auch ihren über das Wirtschaftliche hinausgehenden Impact in die Betrachtung integriert.}, language = {de}, urldate = {2019-09-30}, booktitle = {Handbuch {Medienökonomie}}, publisher = {Springer Fachmedien Wiesbaden}, author = {Kovarova-Simecek, Monika and Aubram, Tatjana}, editor = {Krone, Jan and Pellegrini, Tassilo}, year = {2019}, doi = {10.1007/978-3-658-09632-8_20-1}, keywords = {Bipolares Controlling, BlogFincom, Corporate Value, Department Digital Business and Innovation, Fernsehen, Forschungsgruppe Media Business, Institut für Medienwirtschaft, Institute for Innovation Systems, Kennzahlensteuerung, Kommunikationscontrolling, Public Value, SP MW Digital Business \& Smart Data Management, Wiss. Beitrag, best-lbkovarova, best-taubram, peer-reviewed}, pages = {1--27}, } @inproceedings{kovarova-simecek_onlinekommunikation_2019, address = {Hochschule Luzern}, title = {Onlinekommunikation in {Investor} {Relations} - {Eine} {Analyse} der {IR}-{Websites} österreichischer börsenotierter {Unternehmen}}, isbn = {978-3-906877-60-0}, url = {https://www.hslu.ch/-/media/campus/common/files/dokumente/w/ifz/seminare-konferenzen/carf/konferenzband-carf-luzern-2019.pdf?la=de-ch}, publisher = {IFZ – Hochschule Luzern}, author = {Kovarova-Simecek, Monika and Aubram, Tatjana and Milgotin, Eva}, editor = {Linard Nadig}, month = may, year = {2019}, keywords = {BlogFincom, Department Digital Business and Innovation, Forschungsgruppe Media Business, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Institute for Innovation Systems, SP MW Communication \& Consumer Experience, Vortrag, Wiss. Beitrag, best-taubram, peer-reviewed}, pages = {254--264}, } @inproceedings{nadig_xbrl_2017, address = {Luzern}, title = {{XBRL} im digitalen {Reporting} ‐ {Entwicklungsstand} in {Europa} und in Österreich}, isbn = {978-3-906877-39-6}, language = {Deusch}, booktitle = {Controlling.{Accounting}.{Risiko}.{Finanzen}. {Schriften} aus dem {Institut} für {Finanzdienstleistungen} {Zug} {IFZ}}, publisher = {Verlag IFZ - Hochschule Luzern}, author = {Kovarova-Simecek, Monika and Pellegrini, Tassilo and Aubram, Tatjana}, editor = {Nadig, Linard and Egle, Ulrich}, year = {2017}, keywords = {BlogFincom, Center for Artificial Intelligence, Department Digital Business and Innovation, Department Wirtschaft, Forschungsgruppe Media Business, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Schriftpublikation, Vortrag, best-lbkovarova, best-taubram, best-tpellegrini, peer-reviewed}, pages = {160--176}, } @misc{aubram_financial_2017-1, address = {Belfast}, title = {Financial {Literacy}, {Information} {Sources}, and {Interest} in {Financial} {News}}, url = {https://financial-communications.fhstp.ac.at/wp-content/uploads/2017/07/IPrA_2017_FinancialLiteracyInformation-Behavior.pdf}, urldate = {2017-09-13}, author = {Aubram, Tatjana and Kovarova-Simecek, Monika and Wanzenried, Gabrielle}, month = jun, year = {2017}, keywords = {BlogFincom, Department Digital Business and Innovation, Department Wirtschaft, Forschungsgruppe Media Business, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Präsentation}, } @misc{kovarova-simecek_financial_2018-1, address = {Universität St. Gallen, Schweiz}, title = {Financial {Literacy}, {Information} {Sources}, and {Interest} in {Financial} {News}. {An} empirical study for {Austria}}, url = {http://sgvs.ch/annual-congress/congress18/}, language = {Englisch}, author = {Kovarova-Simecek, Monika and Aubram, Tatjana}, year = {2018}, keywords = {BlogFincom, Department Digital Business and Innovation, Department Wirtschaft, Forschungsgruppe Media Business, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Präsentation}, } @misc{kovarova-simecek_wie_2018, address = {Wien}, title = {Wie informieren wir uns über {Finanzthemen}? {Eine} {Analyse} der {Mediennutzung} und des {Informationsverhaltens} von {PrivatinvestorInnen} im {Zusammenhang} mit ihrer {Financial} {Literacy}}, url = {https://financial-communications.fhstp.ac.at/wp-content/uploads/2018/04/Poster_KovarovaAubram_FinLitFinCom_wufkomm18_final.pdf}, urldate = {2018-10-22}, author = {Kovarova-Simecek, Monika and Aubram, Tatjana}, month = oct, year = {2018}, keywords = {BlogFincom, Department Digital Business and Innovation, Forschungsgruppe Media Business, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Präsentation, best-lbkovarova, best-taubram}, } @misc{kovarova-simecek_wie_2018-1, address = {Wien}, title = {Wie informieren wir uns über {Finanzthemen}? {Eine} {Analyse} der {Mediennutzung} und des {Informationsverhaltens} von {PrivatinvestorInnen} im {Zusammenhang} mit ihrer {Financial} {Literacy}}, url = {https://financial-communications.fhstp.ac.at/wp-content/uploads/2018/04/Poster_KovarovaAubram_FinLitFinCom_wufkomm18_final.pdf}, urldate = {2018-10-22}, author = {Kovarova-Simecek, Monika and Aubram, Tatjana}, month = apr, year = {2018}, keywords = {BlogFincom, Department Digital Business and Innovation, Forschungsgruppe Digital Technologies, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Präsentation, best-lbkovarova, best-taubram}, } @misc{kovarova-simecek_onlinekommunikation_2019-1, address = {FH Kufstein}, title = {Onlinekommunikation in {Investor} {Relations} - {Eine} {Analyse} der {IR}-{Websites} österreichischer börsenotierter {Unternehmen}}, author = {Kovarova-Simecek, Monika and Aubram, Tatjana and Milgotin, Eva}, month = jan, year = {2019}, keywords = {2019, BlogFincom, Department Digital Business and Innovation, Forschungsgruppe Media Business, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Institute for Innovation Systems, SP MW Communication \& Consumer Experience, Wiss. Beitrag}, } @inproceedings{kovarova-simecek_onlinekommunikation_2019-2, address = {Wiener Börse}, title = {Onlinekommunikation in {Investor} {Relations} - {Eine} {Analyse} der {IR}-{Websites} österreichischer börsenotierter {Unternehmen}}, url = {https://financial-communications.fhstp.ac.at/wp-content/uploads/2019/06/onlinekommunikation-in-investor-relations-eine-analyse-der-ir-websites-%C3%B6sterreichischer-b%C3%B6rsenotierter-unternehmen.pdf}, author = {Kovarova-Simecek, Monika and Aubram, Tatjana and Milgotin, Eva}, month = jun, year = {2019}, keywords = {BlogFincom, Department Digital Business and Innovation, Forschungsgruppe Media Business, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Institute for Innovation Systems, Poster, SP MW Communication \& Consumer Experience, Wiss. Beitrag}, } @inproceedings{kovarova-simecek_financial_2019, address = {Warsow School of Economics}, title = {Financial {Literacy}, {Information} {Behavior}, and {Interest} in {Financial} {News} in {Austria}}, author = {Kovarova-Simecek, Monika and Aubram, Tatjana}, month = sep, year = {2019}, keywords = {BlogFincom, Department Digital Business and Innovation, Forschungsgruppe Media Business, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Institute for Innovation Systems, SP MW Communication \& Consumer Experience, Vortrag, Wiss. Beitrag, best-taubram, peer-reviewed}, } @misc{aubram_financial_2016-2, address = {Collegio Carlo Alberto, Moncalieri, Turin}, type = {Konferenzbeitrag}, title = {Financial {Literacy} and {Retirement} {Planning} - {A} {Comparative} {Study} for {Austria} and {Switzerland}}, language = {Englisch}, author = {Aubram, Tatjana and Kovarova-Simecek, Monika and Wanzenried, Gabrielle}, month = aug, year = {2016}, keywords = {BlogFincom, Department Digital Business and Innovation, Department Wirtschaft, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Präsentation}, } @misc{kovarova-simecek_financial_2016, address = {Wien, Austria}, type = {Konferenzbeitrag}, title = {Financial {Literacy} und ihre {Implikationen} - {Eine} komparative {Studie} für Österreich und die {Schweiz}}, language = {Deutsch}, author = {Kovarova-Simecek, Monika and Wanzenried, Gabrielle and Aubram, Tatjana}, month = apr, year = {2016}, keywords = {BlogFincom, Department Digital Business and Innovation, Department Wirtschaft, Institut für Medienwirtschaft, Institute for Innovation Systems, Publikationstyp Präsentation}, }