The institute research team cooperates with economic and scientific partners at home and abroad. The Institute is assisted by an advisory board consisting of experts from major Austrian media companies such as the ORF, Styria Digital One and ProSiebenSat.1 PULS 4. Further assistance comes from industry associations such as the Verband der Regionalmedien Österreichs (Association of Austrian Regional Media), the Dialog Marketing Verband Österreich (Austrian Dialogue Marketing Association) and membership in national and international research institutions. This cooperation ensures a high level of scientific quality in the research activities as well as application orientation and practical relevance. 

We provide industry analyses, evaluations, statistical secondary analyses, online surveys, network analyses, social-media analyses, web analytics, focus groups, dialogues with experts, guided interviews, quantitative and qualitative content analyses, apparative methods such as eye tracking and biofeedback (EDA) and much more.

Cooperation possibilities exist in the form of:

  • publicly funded R&D projects (FFG, FWF, Horizon 2020),
  • commissioned projects,
  • professional events and presentations.

We are pleased to assist you in the development of research ideas and R&D strategies as well as in the search for cooperation opportunities for large-scale international or interdisciplinary projects.


You want to know more? Feel free to ask!

Head of
Media Business Research Group
Department of Media and Digital Technologies
Location: D - Heinrich Schneidmadl-Straße 15
M: +43/676/847 228 418